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Consumer Goods 2019

Health & Beauty In-depth Market Analysis Preview

Last year, the global M&A volume in the “VMS and Beauty” segment experienced a 5-year high:

79 transactions, a 41% increase YoY. Trends such as the amibiton to lead an increasingly healthy lifestyle, consumers striving for self-optimization and the wave of RX drugs becoming OTC products support high valuations. Within “Beauty”, niche areas like “Natural Cosmetics” are forecasted to outperform other areas with annual growth rates way into the double-digits.

With c. 30 transactions p.a. and a strong focus on high growth segments, Carlsquare is the leading advisor in Europe when it comes to M&A and fundraising in the VMS and Health & Beauty industry segments. From our six European offices (Berlin, Copenhagen, Hamburg, London, Munich and Stockholm), more than 70 professionals are covering clients within Consumer & Retail, Business Services, TMT and Healthcare.

We hope this report provides you with an incentive to reach out directly to anyone of us: we would always prefer to discuss our experience in person.

If you are planning a transaction or are interested in exchanging information on the Consumer Goods market, we look forward to hearing from you.

Partners

Picture of Arnold Holle

Arnold Holle

Managing Partner

Telephone: +44 20 80176020

Picture of Michael Moritz

Michael Moritz

Managing Partner

Telephone: +49 30 809 33 47-13

Picture of Mark Miller

Mark Miller

Managing Partner

Telephone: +49 40 300 836-11

Picture of Nico Schmidt-Weidemann

Nico Schmidt-Weidemann

Managing Partner

Telephone: +49 89 255 49 53-17

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Carlsquare at glance and two selected deals in VMS and Beauty

08

Partners

70+

Employees

06

Offices across Europe

55

Transactions in the past 2 years

CHERRY-BODY-TEA-BANNER-852X476px

fitiva

Fitvia is a leading European digital native brand for healthy & functional nutrition in Germany.

Publicly-listed Dermapharm SE (ETR:DMP) acquired 70% of the shares of fitvia GmbH to benefit from new distribution channels and marketing know-how. Carlsquare acted as sell-side advisor for fitvia.

Baden-Baden Cosmetics Group (BCG)

BCG is one of the leading independent, medium-sized cosmetics companies in Germany with a delivery to more than 60 countries. DYA Holding GmbH acquired all shares in BCG and its well-known brands, such as Sans Soucis, Biodroga and Dr. Scheller. DYA, together with Carlsquare, keeps looking for outstanding beauty brands for its portfolio.

Baden-Baden Cosmetics Group (BCG)

BCG is one of the leading independent, medium-sized cosmetics companies in Germany with a delivery to more than 60 countries. DYA Holding GmbH acquired all shares in BCG and its well-known brands, such as Sans Soucis, Biodroga and Dr. Scheller. DYA, together with Carlsquare, keeps looking for outstanding beauty brands for its portfolio.

Beauty Deals Background (original)

Valuation of VMS companies

2x

revenue multiple

12x

EBITDA multiple

Valuation of VMS companies

2x

revenue multiple

12x

EBITDA multiple

Beauty Brands Background (original)

Valuation of Beauty companies

4x

Beauty revenue multiple

19x

Beauty EBITDA multiple

Valuation of Beauty companies

4x

Beauty revenue multiple

19x

Beauty EBITDA multiple

VMS Market Background (original)

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Picture of Jessica Algner

Assistant

Telephone: +49 30 809 33 47-12

Picture of Polina Amini

Senior Associate

Telephone: +49 40 300 836-14

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Jonatan Andersson

Equity Analyst

Telephone: +46 70 508 00 51

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Markus Augustsson

Head of Equity Research

Telephone: +46 76 235 03 20

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Office Management & Accounting

Telephone: +44 20 8017 6020

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Caroline Berglund

Head of Equity Sales

Telephone: +46 73 382 10 82

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Managing Partner

Telephone: +45 4199 8252

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Senior Advisor Life Sciences

Telephone: +46 73 312 44 90

Picture of Manfred Drax

Partner

Telephone: +49 89 255 49 53-15

Picture of Anders Elgemyr

Managing Partner

Telephone: +46 70 496 18 15

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Niklas Elmhammer

Senior Equity Analyst

Telephone: +46 70 898 39 59

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Sebastian Fischer

Director

Telephone: +49 89 255 49 53-12

Picture of Daniel Garlipp

Managing Partner

Telephone: +49 40 300 836-19

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Philip Goldhahn

Vice President

Telephone: +49 40 300 836-21

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Thorsten Grandt

Vice President

Telephone: +49 30 809 33 47-20

Picture of Johan Heigard

Vice President

Telephone: +46 70 246 99 88

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Caroline Heintz

Senior Associate

Telephone: +46 707 40 68 58

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Maurice Hinrichs

Associate

Telephone: +49 40 300 836-20

Picture of Arnold Holle

Managing Partner

Telephone: +44 20 80176020

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IT&Telecom Expert

Picture of Elaine Kelly

Head of Marketing

Telephone: +49 40 300 836 18

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Anna-Lena Kickbusch

Office Management & Accounting

Telephone: +49 40 300 836 10

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Morten Kjærulff

Partner

Telephone: +45 2634 9031

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Director

Telephone: +49 40 300 836-24

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Steffen Leckert

Managing Partner

Telephone: +49 89 255 49 53 26

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Senior Associate

Telephone: +49 89 255 49 53-18

Picture of Erik Lundberg

Partner

Telephone: +46 73 850 35 59

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Office Management & PA to Michael Moritz

Telephone: +49 30 809 33 47-10

Picture of Mandy May

Head of Operations

Telephone: +49 30 809 33 47 16

Picture of Mirja Meyer

Office Management & Accounting

Telephone: +49 40 300 836 10

Picture of Mark Miller

Managing Partner

Telephone: +49 40 300 836-11

Picture of Michael Moritz

Managing Partner

Telephone: +49 30 809 33 47-13

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Senior Equity Analyst

Telephone: +46 70 434 90 03

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Flemming C. Pedersen

Managing Partner

Telephone: +45 4199 8251

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Office Management & HR

Telephone: +49 89 255 495 310

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Alexander Schleppegrel

Associate

Telephone: +45 2621 0543

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Nico Schmidt-Weidemann

Managing Partner

Telephone: +49 89 255 49 53-17

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Caspar Graf Stauffenberg

Managing Partner

Telephone: +49 89 255 49 53-11

Picture of Jon Tingling

Vice President

Telephone: +44 77 1347-8286

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Sybille de Vegvar

Business Development

Telephone: +44 20 8017 6017

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Vice President

Telephone: +46 761 71 11 60

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Jan-Frederik Zapp

Associate

Telephone: +49 30 8093347-31

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Nils Zettelmeyer

Director

Telephone: +49 30 809 33 47-25

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Andreas Zetzsche

Partner

Telephone: +49 30 809 3347 33

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Marta Zientarski

Vice President

Telephone: +46 73 840 55 66